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With 15+ years of experience, AdRoll is the undisputed leader in retargeting

97% of customers don’t make a purchase on the first visit to your ecommerce store. AdRoll retargeting brings those shoppers back and gets them buying. That’s how AdRoll helps 22,000+ customers generate more than $165 billion in sales every year.

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Ads that fit your goals

Create retargeting ads that work for you: choose from many dynamic templates, optimize with in-ad video and multi-product carousel ads, or promote accessories to encourage shoppers to increase the size of their purchases.

Harness the power of real-time user behavior

Easily create retargeting campaigns tailored to where customers are in the buying process, whether they abandoned a cart, browsed and left your site, or visited over a month ago.

Remind shoppers of the products they loved

Promote products that first captured shoppers’ attention with retargeting campaigns you can manage across display and social media networks.

Get customers back to buying

Make buying easy for customers — when shoppers click a retargeting ad, AdRoll automatically rebuilds their order, even if they filled their cart on a different device.

Knowing we’re in very capable hands with AdRoll frees up so much time and mental energy. We’ve streamlined our brand awareness strategy and retargeting strategy to strengthen OiOi's position as a quality, stylish, and practical diaper bag brand for the current generation of parents."

OiOi achieved 7x ROAS.

Advertise throughout diverse networks and optimize ROI with all your data to get results

Running retargeting ads across Google and Facebook ad networks all in one place means less work. AdRoll’s Cross-Channel Performance Dashboard helps you deduplicate conversions and optimize for maximum ROI.

  • Be everywhere with over 500+ ad networks

    Engage customers everywhere with retargeting ads across desktop and mobile on Google, Yahoo!, Facebook, Instagram, AppNexus, OpenX, and over 500 leading networks.

  • Expert retargeting with AI

    We’ve distilled our experience working with over 37,000 advertisers down to a science and combined it with expert machine learning that makes more predictions per second than the NASDAQ to get you results.

  • Confidently Attribute Conversions

    Sometimes two networks will attempt to take credit for one sale; deduplicate conversions and get a clearer picture of what’s working in your campaigns.

  • Customer behavior and ad data together

    Utilize the AdRoll Pixel — a JavaScript code snippet placed in the header of your site — to track everything your visitors are doing on your site.

  • Harness the power of your data

    Manage campaigns through AdRoll, see your performance data holistically, and learn what’s working to maximize your marketing efforts.

Users love AdRoll on G2 AdRoll is a leader in Enterprise Mobile Advertising on G2 AdRoll is a leader in Mid-Market Display Advertising on G2 AdRoll is a leader in Display Advertising on G2